Have you ever spied on a competitor? Perhaps you’ve checked out their pagerank. Or maybe you have just peeked at their Alexa traffic stats. And are you irritated that they seem to be getting more traffic than you, while putting in less effort? Don’t despair, there is usually an easy explanation.

We can all be a bit over-zealous when it comes to promoting our websites. After all, given the time and money that went into creating them, we want to make sure that people actually come and visit. However, there are a few things that you may be doing wrong, which might actually do more harm than good.

As any web marketer will tell you, driving traffic to a website can be both time consuming and costly. So simple and easy ways to generate traffic are always preferred.

One effortless method is the “Tell A Friend” marketing scheme, which lets visitors do the marketing instead.

Building a creative eye-catching website is only half the battle. To make your site a success, you’ll also need to generate traffic and keep your visitors coming back for more. Often, advertising or SEO companies suggest capital intensive methods to achieve this.

However, before you drop a fortune on results that are not often guaranteed, we suggest you employ a few of our tips.