Get Your Visitors to “Tell A Friend”

As any web marketer will tell you, driving traffic to a website can be both time consuming and costly. So simple and easy ways to generate traffic are always preferred.

One such method is the "Tell A Friend" marketing scheme. This method basically makes it easy for visitors to tell their friends about your website or service.

"Tell A Friend" Lets Your Visitors Do The Advertising

By getting your visitors to recommend your website to a friend, they actually take on the task of advertising your website.

This has three key benefits:

1. Your visitors do the promotion for you. This results in free and effortless advertising.
2. The quality of your visitors will increase. When visitors refer people, they are likely to be sending truly interested people. This means that you are more likely to achieve your goals, be they the sale or a product or a simple sign-up to a newsletter.
3. No threat of being called a spammer. In this day of excessive spam, legitimate businesses who use email lists may receive unfavorable responses. But if a friend suggests your website, then it isn’t likely that you will be considered a spammer.

How To Get Visitors To Make Recommendations

If it were only as easy as asking visitors to recommend your website, we’d all be getting loads of free advertising. However, it isn’t that simple. Instead, you also need to make it easy for visitors.

You can do this by (1) Hosting a tell-a-friend form on your website, or (2) Appending a tell-a-friend link to all of your mass emails and newsletters, directing them to a web-based form. If both the form or links are in a prominent location, you will likely notice immediate improvements in your traffic.

While this method will increase traffic, it is not likely that you will experience an immediate surge. So if you want to kick-start your marketing using tell-a-friend forms, you can use methods to induce visitors to tell their friends. These methods may include hosting a contest, giving credits for services, or even monetary incentives once certain targets are met.

Regardless of how you decide to implement this feature, it is a valuable way to generate traffic. Having your visitors tell a friend will increase both the number and quality of your visitors, which will regularly improve without any effort on your part.